The all-American hard sell is gonna be critical to the Tundra’s success. As Nissan discovered with the Titan, it’s not simply good enough to copy the best-seller and build it on U.S. soil. Fortunately for Toyota, the Tundra does what Chrysler, Ford and GM usually forget when the time comes to redesign a vehicle: it takes the best in the class, and then exceeds the standard to ensure long-term appeal and viability. By all indications, this is a terrific truck. Ironically, only the Toyota brand name could keep this thing from becoming a runaway success.